Return on ad spend and break-even calculator
ROAS alone is misleading: a 4x return can still lose money if your margin is small. Enter your profit margin to see the ROAS you actually need to cover the ads.
Uses your profit marginClear break-even pointRuns in your browser
Campaign numbers
Result
5xActual ROAS
2.86xBreak-even ROAS
225 JODNet profit after ads (margin × revenue − spend)
10 JODCost per order
50 JODAverage order value
The campaign is profitable with a healthy safety margin. Consider raising the budget gradually and watching whether the result holds.
The calculation is indicative and relies only on the numbers you enter. It excludes shipping, returns, commissions and team costs, so calculate your margin after deducting them for higher accuracy.